Apply To Join The CANIDAE® Team

20180201
Territory Sales Representative (Washington State) - view position

This is an excellent opportunity for the right professional to make an impact on our business, while growing their own career. Based in the Seattle area, this person will be responsible for sales of the Company's entire product line at an Independent Distribution Level within their territory, which includes Washington, Northern Idaho, and Montana. Overnight travel of around 50% is required in this position.

The person we are seeking will be an energetic and ambitious professional, with the capability to effectively communicate our vision and purpose in the Pet Food Industry. He/she will be very detail oriented, a solid negotiator, possess tactical agility, and have a passion to gain more market share for the finest natural pet food in the Industry.

The successful candidate will be responsible for the following duties:

  • Developing a consistent and profitable growth rate that includes total volume sales as well as each product line category within the assigned territory. This will require becoming extremely knowledgeable about all of our product line in order to educate Retail Stores and Consumers.
  • Providing on the spot education/information to our Retail and Consumer customers regarding our entire product line, as well as key messaging we want to convey. Participating in trade shows, exhibitions, special events, and company meetings. Responding to customer inquiries in a timely and professional manner.
  • Conducting group seminars to Key Accounts to ensure they are fully aware of each offering in our diverse product line. Applying our proven techniques to promote sales growth. Working with our Sales and Distributor reps to drive sales growth by promoting team work and mutual goals.
  • Prioritizing key retail accounts within the territory and working with our District Sales Manager to develop an effective routing and call frequency strategy. Identifying opportunities to develop new business within the territory. Maintaining and executing an efficient quad planner and sales call cycle to ensure accounts are seen and developed as required.
  • Proactive salesmanship at each store for maximum exposure and turnover of our products, to include but not limited to; building displays, rotating stock, maintaining clean shelves, replenishment of out of stock products, and ensuring accurate pricing consistent with current promotional activities. Working aggressively to secure optimum location to expand assortment by category in each retail account.
  • Scheduling business travel in a cost efficient way to ensure all visits are accomplished in a timely manner. Completing call, sales, and expense reports in a timely and accurate manner.
  • Ensuring an adequate supply of Point of Sales and Marketing Materials are on hand within the territory to effectively execute our sales process.

Qualifications required: College degree preferred, or 2 years of experience in the Pet Industry, or 4 years of sales experience. Excellent interpersonal and verbal/written communication skills, with the capability to work effectively with Retailers, Consumers, Sales Management, and coworkers.

Must be self-directed and able to work effectively in a fast paced environment. Possess strong analytical skills and the ability to take information and translate it into actionable items. Highly organized and able to manage multiple projects, owning them from inception to completion. Solid work ethic and a willingness to work a flexible schedule during peak business cycles. A willingness to travel, including overnight.

Software: Must be proficient in MS Office suite and Adobe Acrobat, with the ability to quickly become equally skilled using Docs to Go and Dropbox software programs.

Physical requirements: Must be able to lift up to 50 pounds, sit, stand, bend, and walk during the course of doing the job. Good or corrected vision to be able to perform the reading and paperwork aspects of the position.

20171212
Digital Marketing Manager (Telecommuting) - view position

We have an immediate opportunity for a creative and energetic professional Digital Marketing Manager. This position will manage the company’s digital marketing projects. The successful candidate will be heavily involved in helping to create and monitor our digital presence through social media, the CANIDAE website, branded content, email marketing, online advertising, and ecommerce sites. This position will work closely with the marketing team to drive customers through digital marketing initiatives to purchase CANIDAE products both in stores and online.
Although this is a telecommuting (work from home) position, this person will be required to commute a great deal of the time to the Corporate Headquarters in Norco, California for regular and project related meetings, as well as to vendor locations, customer sites, and trade shows. There is no set maximum travel percentage and all candidates must understand this is non-negotiable.
Essential Functions Include:

  • Manage all aspects of digital marketing operations.
  • Help with ecommerce platforms.
  • Keyword research, online advertising optimization, A/B testing.
  • Create strategy and set benchmarks for social media marketing platforms.
  • Develop creative ideas to drive traffic customers into pet specialty stores.
  • Expand and test new opportunities and strategies to drive growth & conversion.
  • Meet and work with Direct Partners and Key Accounts on digital marketing strategy and activities.
  • Execute digital marketing calendar and partner initiatives throughout the year.
  • Monitor & expand online presence through various review websites, influencer partnerships, and insiders program.
  • Manage online customer referral program, and develop more strategies for promoting word of mouth recommendations.
  • Keep up-to-date on digital marketing best practices.
  • Understand Google Analytics and KPI’s to identify areas of improvement.
  • Manage CANIDAE blog, oversee content writers, and content calendar inline with promotional activity.
  • Collaborate with PR and Marketing agencies to execute yearly initiatives.
  • Perform any other job-related duties as requested by management.
Minimum Qualifications: The following are the minimum qualifications, which an individual needs in order to successfully perform the duties and responsibilities of this position.
  • Two years of digital marketing experience.
  • Experience in the pet food industry or consumer packaged goods industry preferred.
  • Experience with social media marketing, SEO, email marketing, Google Adwords & Analytics.
  • Education: Bachelor’s Degree in Business, Marketing, or a related field preferred.
  • Must possess excellent interpersonal relations and written/oral communication skills to communicate with both internal contacts in the organization and external contacts including; customers and vendors
  • Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and multiple internal customers.
  • Strong analytical skills as well as organizational skills with high attention to detail.
  • Ability to organize and manage multiple projects simultaneously from origination through execution.
  • Work a flexible schedule during key business deadlines.
  • Ability to travel at least, but not limited to 40% of the time.
  • Must be team oriented with the ability to work on high collaboration and performance teams.
Functional competencies:
  • Digital Marketing
  • Ability to work with spreadsheets
  • Understanding of various online platforms
  • Must be creative
  • Communications skills, verbal and written
  • Attention to detail with strong organizational skills
Behavioral competencies:
  • Ability to work in networks and with virtual teams
  • Effective communication
  • Attention to details
  • Perseverance
  • Passion
Physical Requirements:
  • This position spends approximately 75% of the day at a desk working in an office environment and in front of a computer with approximately 25% of travel required.
  • Must be able to sit, stand, bend and walk the course of normal duties
  • Must have hand and wrist coordination for data entry input
  • Must have good vision for close up computer work (with or without the aid of eye glass or contact lenses)
  • Must be able to speak and communicate verbally with co-workers, customers, vendors, etc.
Working Conditions:
  • Home, Office, On-site at a variety of locations
  • Must be able to work between the hours of 8:00 am to 5:00 pm with likelihood of extended hours.

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